Smart SEO Process that Yields the Results
Whether you are an SEO beginner or work in a company where you are considering engaging SEO in your online strategy digital marketing in malaysia and you are not sure what SEO really is, then this article is just for you.
What is SEO
SEO stands for “Search Engine Optimization”. In Czech, you will come across the term search engine optimization digital marketing agencies. And what is it optimizing? Websites are optimized here. And why? To appear in higher positions in Internet search engines. And why No 2? To make the site more visible to people searching the Internet for products or solutions that your business offers?
However, it is not important to literally dissect the meaning of words, it is about understanding them. So cheers for it.
What are his goals
SEO is a process whose primary goal is to increase website traffic from unpaid sources. These sources do not necessarily have to be only search engines such as Google or Seznam, but they can also be social networks, company catalogs, etc.
Another, no less important, goal of SEO is to optimize the site so that the visitor can find what they are looking for and spend some time on it. In short, the page should give the visitor two basic things: content and context. Using the seo tools is important there.
SEO Survival Guide
Why do SEO
For example, when we search for the word SEO on the mentioned search engines, we will be offered a list of pages whose content matches the search term. The higher a page appears in search results, and the more often it is, the more likely a user is to click on it. And then it goes like clockwork. Top-ranked pages tend to have a higher click-through-rate (CTR) and click-through rate. So it doesn’t matter if the site ranks third or 150th.
Internet search engines such as Google or Seznam.cz use so-called bots (crawlers, robots), which crawl web pages, analyze them, index them and store them in a database.
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Based on this rating, they then assign websites a rating that affects their ranking in search results.
The importance of quality and unique content
One of the most important factors for evaluation is the quality and unique content of the website. Due to the fact that search engines have a huge number of web pages available for comparison, they are able to recognize when you copy texts or part of them from another website. They penalize copying content, so instead of benefiting from the fact that your website contains even more text than the ones you copied it from, you’ll fall to the bottom of the search results. In addition, we must not forget the legal aspect of such an act – by copying someone’s texts, you violate his copyright.
Update web content
Frequent updates of web content are also perceived as positive. So even if you do not intend to change the basic pages of your website, because you have already written what you wanted to tell the user, you can help, for example, by including a news section on your website, in which you will inform website visitors about new products, which you have included in your offer, or for example a blog or discussions related to the topic of your site.
Do you want a tool that will do SEO optimization for you?
Extension for the content management system Joomla:
SEO-friendly URL for each page of your site
Meta Information and title for each page will use the 301 redirect and the 404 page to your advantage in conjunction with JoomFish, it supports multilingual websites and URL translation into foreign languages.
Linkbuilding
We also offer the exchange of backlinks. We will place a link to your website or e-shop on a page with links that is accessible from all pages of our website.